Storytelling for Engaging Presentation

Storytelling is your most powerful means of communication. It connected people. The most successful presenters are storytellers, by mastering business storytelling skills to achieve business results.

After a presentation, 63% of audience remembers stories but ONLY 5% remember statistics (Source: Authors Chip & Dan Heath). Stories work and stories have value because they help audience understand the facts and raw data with business meaning. Stories are how we best learn and visualize information, simplify and clarify even the most complex information. We can hook an audience with emotion. What’s more, stories help people remember what they have heard.

OBJECTIVES

• Build engagement and inspire people to take action
• Master storytelling techniques in business presentation
• Understand your audience and match your stories relevant to their experience and interests
• Apply emotional power to the stories by eye focus, voice, posture and gestures to have a much better chance of resonating with the listeners
• Master the art as a good communicator to incorporate storytelling seamlessly into “best and natural style”

PROFESSIONAL TRAINER

Mr. Kim Lam

• Over 20 years of experience in the field of Sales, Training and Consultancy services
• Designed and delivered well-received personal effectiveness and leadership programs, including Effective Communication, Customer Services, Professional Image, Business Etiquette and Presentation Skills for Retail, Manufacturing, Telecommunication, Information Technology and Hospitality Sectors in Hong Kong and the Mainland China
• Certified Professional Image Consultant and Executive Coach
• Guest Speaker for Professional Organizations and Tertiary Education Institutions
• Member of International Association of Professional Image Consultant

(SGS Hong Kong Ltd. reserves the right of final tutor arrangement)